How we sell
Presentation, promotion, pricing and process. Here is exactly what we do in each, and why it puts more competition, and more money, into your sale.
01
Buyers decide how they feel about a home in seconds, online and at the front door. Presentation is where emotional appeal turns into a higher price.
Builder’s eye
Steve came to real estate from the building trade. Before your home goes to market, you get honest advice on which repairs and improvements are worth doing, which are not, and what they should cost. No overcapitalising, no guesswork.
Before the launch
The most valuable work happens before your home ever appears on a portal. That is where experience matters most, and where a builder's eye earns its keep.
01
Pre-market strategyWe plan the launch before the photos: price positioning, method, timing and what to fix first.02
Coming soon signboardYour signboard goes up early so neighbours and passing buyers know a home is coming.03
Early database alertsMatching buyers on our 17,000-strong database hear about your home before the portals do.04
Testing demandReal buyer feedback before full launch. About 1 in 5 of our sales happen pre-market or off-market.05
Buyers' agentsOur network of buyers' agents sees suitable homes early, which adds competition.06
Styling and declutteringFull or digital styling, decluttering and cleaning, coordinated for you.07
Repairs and renovationsTrades quoted and managed. We advise what adds value and what does not.08
Funding if you need itPreparation and campaign costs can be funded and paid back at settlement through SaleFunder.09
Honest adviceSometimes the right answer is to spend nothing. We will tell you when that is the case.The 4 Ps · Process, presentation, promotion, price
Our team runs all of it, from the building report to buyers at the door. Press play and watch the investment go in and the result come out.
Illustrative example. Every home gets its own plan, so costs and results vary.
02
More buyers is not the goal. The right buyers, competing at the same time, is. Our marketing is layered so every likely buyer hears about your home.
6
The designed social carousel from a recent listing, 10 Rymill Place, Mawson. Every home gets its own, built around its story.
3D
Homes we market can get an interactive 3D floor plan on their buyer page and a 3D tour video for social. Buyers turn it, lift the roof and tap any room to see its photo. This is the real one from 10 Rymill Place, Mawson. Have a play.
The 3D tour video. The walls rise, the roof lifts away and the camera dives into each room as its photo opens. Made in vertical and landscape for reels, posts and the buyer page, with original music.
Live example: 10 Rymill Place, Mawson. Built from the floor plan, so furniture is indicative.
3
Reels in two formats and a Google Business post, scheduled across Facebook, Instagram, LinkedIn, YouTube and Google.
03
Pricing is strategy, not guesswork. Price too high and momentum dies; buyers wait for a reduction. Price to create competition and buyers push each other up.
Every home gets its biggest audience in the first two to three weeks, when every buyer already searching sees it. Miss that window with the wrong price and the usual way to win buyers back is a price reduction. Getting it right at launch protects your result.
04
Buyer handling, follow-up, reporting and negotiation. This is where most sales are won or lost, and where our systems and team make the difference.
The buyer side of your sale
Buyers who feel informed and looked after move faster and offer with more confidence. That competition is what lifts your price.
One team, one sale
Watch who does what at each stage of your sale. Six specialists, working as one unit.
Compare us
22 things you get with us, in four groups. The blank columns are for the other agents you are talking to.
Case study
Better process, better strategy, better sale outcome.
The challenge. No sale in the Weston Creek district had ever passed $3,000,000, so there was no comparable to lean on.
What we did. A premium campaign across Allhomes and realestate.com.au, ten open homes and disciplined buyer management. It passed in at auction at $3,400,000, and we negotiated to $3,500,000 four days later.
5 Settlement Drive, Duffy. Sold November 2025.
4.9
From 476 RateMyAgent reviews, plus verified reviews on realestate.com.au. Swipe or use the arrows.
“From the get go, Steve Lowe from Agent Team inspired confidence through his very personable and professional approach.”
Seller · HoltRateMyAgent“Steve and Tiff went above and beyond handling every detail with absolute professionalism, nothing was too much. They kept in touch and communicated with me throughout the process and after every open house.”
Seller · HigginsRateMyAgent“Working with Steve, Tiff and the team was a fantastic experience. They were honest, knowledgeable, and always easy to communicate with.”
Seller · HoltRateMyAgent“From start to finish there was great communication about what to expect and how the process would go.”
Seller · BruceRateMyAgent“Steve, Tiffany and the team were wonderful, professional at every level and approachable. Open houses were at different times which suited many.”
Seller · HoltRateMyAgent“We had a great experience with Steve from The Agent Team. He came on board at the right time and were able to achieve a fantastic result for us with selling our property.”
Seller · HarrisonRateMyAgent“Steve was professional, approachable and transparent during the entire selling process.”
Seller · HoltRateMyAgent“Fantastic knowledge and help, Steve advised us and always got back to us quickly when we sent him a message.”
Seller · Surf Beach, NSWrealestate.com.au“Absolutely amazing work by Steve and Tiff.”
Seller · Macgregorrealestate.com.au“The Agent Team recently sold our home, Steven & Tiffany were fantastic to work with from start to finish.”
Seller · Lathamrealestate.com.au“Tiffany and Steve were absolutely amazing! They made the entire home-buying process so simple and stress free.”
Buyer · HigginsRateMyAgent“Steve and Tiff were amazing with time frames, making us feel like priority and getting everything organised behind the scenes.”
Buyer · HoltRateMyAgent“It was a great experience as a first-time property buyer. Tiff and Steve were very accommodating and prompt in answering all our questions throughout the process.”
Buyer · HoltRateMyAgentHow it sold
Pricing, presentation and negotiation on real Canberra sales, written up by the agent who handled each one.
Free Home Seller's Guide
Our free Home Seller's Guide is the advice we give clients every week, in one 32-page guide: costs, timing, pricing, preparation, choosing an agent, negotiating and the legal steps. We'll drop a printed copy to your door, or you can read the PDF online straight away.
Meet the A Team
Pick the agent you click with. Whoever leads, you get the whole team behind your sale: strategy, data, creative, buyer follow-up and settlement, working as one unit.
Director · Licensed agent
Often leads: Homes that need work before they sell, and the more complex moves.
Came to real estate from the building trade, so he can tell you which repairs pay for themselves and which do not. Leads strategy and negotiation across the team.
Sales agent
Often leads: Families relocating, upsizing or downsizing.
Runs campaigns and buyers day to day: open homes, follow-up and every detail in between. Warm, energetic and very organised, which sellers notice.
Sales agent
Specialises in: Selling investment properties.
Years on the investment side of property mean she knows what investors need from a sale. A big dog lover, so if you've got a dog, you're her kind of client.
Mac McLeanNew Business Manager. Market data, comparable sales and buyer matching.
Jackie HunterOperations Manager. Agreements, compliance, contracts and settlement.
Nej CalimagPhotography & Videography. Photos, video, reels and every piece of creative.
Ria LawrenceAdministration Assistant. Bookings, reports, signboards and brochures.
No preference, or need a private inspection or a meeting instead? Use our booking page and pick any of us.
Book a time with the team →Book an appraisal
An Agent Team appraisal is not just a price on a page. It is a tailored sales strategy session for your home, free and with no obligation. Here is what you walk away with.
Or call the office on 02 6152 8374. Choosing an agent is easy: meet the A Team.
